Avatar was the number one movie at the box office for the weekend, for what that is worth.
Estimates put it at 73 million Friday to Sunday, which would put it at the sixth biggest opening of the year.
To go along with its inexplicable high praise (look at all the 100%s) from critics, it looks like EW is also calling this sort of opening a win, proclaiming it “on a course to potentially become one of Hollywood’s top money-makers of all time”.
But, it is also on target to be one of Hollywood’s biggest money losers of all time. With a budget reported to be anywhere between $230 and $500 million dollars, even if this has a Titanic-like run, it could still be in the red. And does anyone really expect anything close to that?